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Stocks / Consumer Discretionary · Apparel

COLM

Columbia Sportswear Company COLM

Consumer Discretionary · Apparel
$71.12+5.30% dayMon Nov 2 close

Outside our quality screen, so we don’t track its dips. It’s at its 52-week high.

Outside our quality screen, trading well below our fair value estimate.

Worth knowing

  • Share count down 11% in 2 years

From the data on this page, as of the last close. How we pick these

Outside our quality screen
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Fair value est.
$99.32+40%
Market Value
forming
Off 52-wk high
at the high
Risk vs market
Lowbeta 0.52

5 bullish · 4 bearish See why

Covered for reference — doesn’t pass our quality screen (market cap $3.6B, under our $20B floor). We show its price, Market Value and DCF, but it never appears in Dips, Top Picks or reversal signals. The screen

Repriced or dip?

Near its high

Within 10% of its 52-week high, so there is no dip to judge yet.

Data-based read, not advice.

Priced in

How much growth the market assumed at the 52-week high, the low and today (a reverse DCF).

At the high ($71.12, Nov 2) the price assumed about −3%/yr free-cash-flow growth; at the low ($49.63, Oct 31) about −4%; today about −3%. The last 3 years delivered −1%/yr (revenue).

  • 52-wk high$71.12−3%
  • 52-wk low$49.63−4%
  • Now$71.12−3%

Dashed line: what the last 3 years delivered, −1%/yr (revenue)

HighLowNow
Price$71.12Nov 2$49.63Oct 31$71.12
Implied growth−3%−4%−3%
P/E17.7×12.1×17.7×
P/FCF11.3×10.6×11.3×

What this means: the higher the implied growth, the more the price already counts on. If today's number sits well below what the business has delivered, the market expects less than its track record.

How it’s computed

Reverse DCF: the same 10-year free-cash-flow model as our fair value estimate (9.5% discount rate, growth for years 1–5 fading to 3% by year 10, 3% after), solved for the growth that makes it equal the market value at each price. For the high and the low we use only the filings that were public on that day, so nothing from a later report leaks back. Market value = that close × diluted shares. P/E = market value / 12-month net income; Price / FCF = market value / 12-month free cash flow; EV / Sales = (market value + debt − cash) / 12-month revenue. Hidden when the share count moved over 20% (split, merger), free cash flow is negative, or the company reports in another currency.

Valuation

What we estimate it's worth, and how it ranks on value vs every stock we cover.

Fair value estimate

How the range is computed

Ten-year free-cash-flow DCF. Same 10-year free-cash-flow model as the base: discount rate 9.5% ±1 point and growth 3.0% ±2 points. Bear = 10.5% and 1.0%; bull = 8.5% and 5.0% (both fade to 3%). A model estimate from public filings, not a forecast of where the price will go.

$99.32+40% vs price
Bear$77.07
Base$99.32
Bull$131.78

Price is below even the bear case.

What the price implies To be worth today’s price, COLM’s free cash flow would need to shrink about 3% a year for five years; our estimate uses 3%.

Risk vs market

How risk vs market is measured

One year of daily returns (Oct 31 to Nov 2, 252 sessions). Beta = how much COLM moved for each 1% move in the S&P 500 (SPY); 1.0 moves with the market. Volatility is the yearly standard deviation of daily returns. Past behavior, not a forecast.

Low

Moves much less than the market, but its own price swings are 2.9× the S&P 500’s (it moves on its own news).

Beta vs S&P 500
0.52
Volatility
37% vs 13% SPY
Correlation SPY
0.18
Correlation QQQ
0.03

How it ranks

Where COLM stands vs every one of the 1,996 stocks we cover that has the number. Longer bar = better.

Top quarter on 3 of 5 measures

  1. Discount to fair value estimate40% · price below our base case
    Top 25%of 1,314
  2. Free cash flow yield8.8% · free cash flow vs market cap
    Top 14%of 1,391
  3. Dividends + buybacks yield7.8% · cash paid out or used to retire shares, vs market cap
    Top 12%of 1,836
  4. Revenue growth, last 12 months−0.1% · vs the 12 months before
    Lowest 13%of 1,814
  5. Operating margin7.5% · of sales kept as operating profit
    Lowest 35%of 1,288

From SEC filings and our fair value estimate model. A ranking, not advice.

Valuation details

DCF $99.32 · FCF value $108.66

How

Market ValueForming: thesis-changing filing on Oct 29, needs five trading days
forming
Fair value estimateDCF: ten years of free cash flow per share, discounted
$99.3240% upside

Assumes 3.0% growth for 5 years (revenue grew -0.6% a year FY22–FY25; floored at 3%), fading to 3%; 9.5% discount rate, 3% terminal growth. FCF base $6.27 a share (trailing 12 months to Jun 30, 2026), from the 10-Q filed Aug 6, 2026.

FCF valuePrice at a 4% yield on trailing free cash flow ($0.2B)
$108.66price −35%

Fundamentals

The business itself: sales, profits, cash and debt, from SEC filings.

Bull vs bear

Rule-based from the data on this page, strongest first. Not advice.

Top bullish points 5 of 5

  1. ValuationOur DCF fair value estimate is $99.32, 40% above the price.

  2. ValuationFree-cash-flow yield of 8.8% (price / FCF 11.3×): $321M of free cash in the last 12 months.

  3. Cash returnsShare count down 6.4% in a year: $219M of buybacks over 12 months.

  4. Cash returnsFree cash flow grew 25% over the last 12 months vs the 12 months before.

  5. ProfitabilityGross margin of 52%, above the 37% median for the 254 Consumer Discretionary companies we cover.

Top bearish points 4 of 5

  1. ProfitabilityOperating margin narrowed to 6.1% in FY2025 from 8.9% in FY2023 (SEC filings).

  2. GrowthSales grew only −0.6% a year from FY2022 to FY2025.

  3. GrowthDiluted EPS fell 15% to $3.24 in FY2025.

  4. GrowthSales fell 0.1% over the last 12 months, below the 6.7% median for the 376 Consumer Discretionary companies we cover.

All fundamentals

P/E 17.7 · FCF yield 8.8% · ROE 13%

Valuation

P/E
17.7×Consumer Discretionary median 20.7×
Price / FCF
11.3×
FCF yield
8.8%
EV / EBITDA
n/aD&A or debt not tagged in SEC data
Price / sales
1.07×
Price / book
2.28×
Market cap
$3.6Bprice × diluted shares
Enterprise value
n/anot reported in its SEC filings

Growth

Revenue, 12 months
$3.4B
Sales growth, 12 months
−0.1%vs the 12 months before
Sales growth, 3 yrs
−0.6%/yrfrom FY2022
Diluted EPS, 12 months
$3.83
EPS growth, last FY
−15.2%
Net income, 12 months
$206M
Net income growth
−8%12 months vs before

Profitability

Gross margin
52.2%
Operating margin
7.5%
Net margin
6.0%
FCF margin
9.4%
Return on equity
13%
Return on invested capital
n/aoperating income, debt, equity or cash not tagged

Balance sheet

Cash & short-term inv.
$625M
Total debt
n/anot reported in its SEC filings
Net cash
n/acash or debt not tagged in SEC data
Debt / equity
n/adebt or equity not tagged in SEC data
Interest coverage
n/ainterest expense not tagged in SEC data

Cash flow & returns

Free cash flow, 12 months
$321M
FCF growth, 12 months
+25%
Dividend yield
1.74%$63M paid
Payout ratio
31%
Buybacks, 12 months
$219M6.0% of market cap
Share count, 1 year
−6.4%diluted shares vs a year ago
Stock-based comp
$26M

Trailing 12 months to Jun 30, 2026; balance sheet at Jun 30, 2026. From Columbia Sportswear Company’s SEC filings. Sparklines show up to six fiscal years. n/a means we don’t hold that number, with the reason. How each is computed.

The business

FCF $0.2B · Sales +2%
  • Free cash flow, 12 months$0.2B
  • Free-cash-flow yield8.8%
  • Free-cash-flow margin6%
  • Gross margin52%
  • Operating margin11%
  • Return on invested capital16%
  • Return on equity14%
  • Sales growth (latest quarter vs year-ago quarter)+2%
  • Net debt / EBITDA0.6×

Chart & levels

Where the price is vs its key levels and trends.

$50$60$70Jan ’26AprJulOct
Fair value est.Drag across the chart to see any day

Key levels

Every level vs today’s $71.12

  1. 52-wk lowlowest close, 1 year$49.63−30.2%
  2. PriceMon Nov 2 close$71.12you are here
  3. 52-wk highhighest close, 1 year$71.12at the price
  4. Fair value est.base case$99.32+39.6%

Momentum & 52-week range

RSI 79 · 5 days +16.9%
$71.12now
52-wk low $49.63high $71.12
Off 52-wk high0.0%
5 days+16.9%
vs 50-day avg+21.2%
vs 200-day avg+18.8%
RSI (14), last close79
Market cap$4B

Signals

Reversal signal setups, the public ledger and the next earnings date.

Setup & signals

No setup armed

All setups

No setup armed, so there’s no trigger or stop to track yet. Reversal signal rules only run on companies that pass our quality screen.

COLM is outside our quality screen

One text when a published rule fires on one of the 332 quality companies we track: the ticker, the price, the stop and a link to the numbers. Nothing else.

By joining you agree we can text or email you about QualityDip. Message and data rates may apply. Reply STOP anytime. Not advice.

Voices & buzz

Who is talking about it, and how it compares with peers.

Who’s talking about it

Notable investors, executives, analysts and public figures on Columbia Sportswear Company in the last 48 hours. Headlines as published, each linked. Their words, not ours.

No notable mentions in the last 48 hours. Checked Nov 3, 1:01 PM ET.

Compare with peers

Closest in size in Apparel

Information only, not investment advice. Fair value estimates and talking points are rule-based model output from public data and can be wrong; stop levels are reference points, not orders. How every number is computed.