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BF-B

Brown Forman BF-B

Consumer Staples · Beverages
$28.71+2.39% dayFri Oct 30 close

Outside our quality screen, so we don’t track its dips. It’s 7% below its 52-week high.

Outside our quality screen, trading below our fair value estimate, 5% over its Market Value.

Outside our quality screen
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Fair value est.
$31.90+11%
Market Value
$27.43price +5%
Off 52-wk high
−7%
Risk vs market
Lowbeta −0.12

5 bullish · 5 bearish See why

$25$28$30Jan ’26AprJulOctMV $27.43
Fair value est.Market ValueDrag across the chart to see any day
Covered for reference — doesn’t pass our quality screen (market cap $13.2B, under our $20B floor; sales down vs the year-ago quarter). We show its price, Market Value and DCF, but it never appears in Dips, Top Picks or reversal signals. The screen

Key levels

Every level vs today’s $28.71

  1. 52-wk lowlowest close, 1 year$22.80−20.6%
  2. Market Valueavg paid since Sep 21$27.43−4.5%
  3. PriceFri Oct 30 close$28.71you are here
  4. 52-wk highhighest close, 1 year$30.88+7.6%
  5. Fair value est.base case$31.90+11.1%

Fair value estimate

How the range is computed

Ten-year free-cash-flow DCF. Same 10-year free-cash-flow model as the base: discount rate 9.5% ±1 point and growth 3.0% ±2 points. Bear = 10.5% and 1.0%; bull = 8.5% and 5.0% (both fade to 3%). A model estimate from public filings, not a forecast of where the price will go.

$31.90+11% vs price
Bear$24.75
Base$31.90
Bull$42.33

Price sits inside the range.

What the price implies To be worth today’s price, BF-B’s free cash flow would need to grow about 1% a year for five years; our estimate uses 3%.

Risk vs market

How risk vs market is measured

One year of daily returns (Oct 30 to Oct 30, 252 sessions). Beta = how much BF-B moved for each 1% move in the S&P 500 (SPY); 1.0 moves with the market. Volatility is the yearly standard deviation of daily returns. Past behavior, not a forecast.

Low

Has moved mostly independently of the market, but its own price swings are 3.0× the S&P 500’s (it moves on its own news).

Beta vs S&P 500
-0.12
Volatility
39% vs 13% SPY
Correlation SPY
−0.04
Correlation QQQ
−0.15

Bull vs bear

Rule-based from the data on this page, strongest first. Not advice.

Top bullish points 5 of 5

  1. ValuationOur DCF fair value estimate is $31.90, 11% above the price.

  2. ValuationFree-cash-flow yield of 7.0% (price / FCF 14.3×): $925M of free cash in the last 12 months.

  3. Cash returnsFree cash flow grew 58% over the last 12 months vs the 12 months before.

  4. Cash returnsShare count down 2.8% in a year.

  5. ProfitabilityOperating margin of 25% over the last 12 months.

Top bearish points 5 of 5

  1. ProfitabilityOperating margin narrowed to 25.5% in FY2026 from 33.8% in FY2024 (SEC filings).

  2. ProfitabilityReturn on equity fell 11 points in two fiscal years, to 18% in FY2026.

  3. GrowthDiluted EPS fell 17% to $1.53 in FY2026.

  4. GrowthSales shrank 2% a year from FY2023 to FY2026.

  5. QualityDoesn’t pass our quality screen: sales down vs the year-ago quarter.

Who’s talking about it

Notable investors, executives, analysts and public figures on Brown Forman in the last 48 hours. Headlines as published, each linked. Their words, not ours.

No notable mentions in the last 48 hours. Checked Nov 1, 9:09 PM ET.

Compare with peers

Closest in size in Beverages

All fundamentals

P/E 18.3 · FCF yield 7.0% · ROE 18%

Valuation

P/E
18.3×Consumer Staples median 21.7×
Price / FCF
14.3×
FCF yield
7.0%
EV / EBITDA
14.1×
Price / sales
3.37×
Price / book
3.32×
Market cap
$13.2Bprice × diluted shares
Enterprise value
$15.3B

Growth

Revenue, 12 months
$3.9B
Sales growth, 12 months
−0.8%vs the 12 months before
Sales growth, 3 yrs
−2.4%/yrfrom FY2023
Diluted EPS, 12 months
$1.55
EPS growth, last FY
−16.8%
Net income, 12 months
$721M
Net income growth
−15%12 months vs before

Profitability

Gross margin
60.7%
Operating margin
25.4%
Net margin
18.4%
FCF margin
23.6%
Return on equity
18%
Return on invested capital
13%

Balance sheet

Cash & short-term inv.
$301M
Total debt
$2.4B
Net cash
−$2.1B
Debt / equity
0.62×
Interest coverage
9.6×operating income / interest

Cash flow & returns

Free cash flow, 12 months
$925M
FCF growth, 12 months
+58%
Dividend yield
3.23%$426M paid
Payout ratio
59%
Buybacks, 12 months
n/anot reported in its SEC filings
Share count, 1 year
−2.8%diluted shares vs a year ago
Stock-based comp
$32M

Trailing 12 months to Jul 31, 2026; balance sheet at Jul 31, 2026. From Brown Forman’s SEC filings. Sparklines show up to six fiscal years. n/a means we don’t hold that number, with the reason. How each is computed.

Valuation details

DCF $31.90 · MV $27.43 · FCF value $37.52

How

Market ValueAverage paid since the Sep 21 filing, 29 trading days
$27.43price +5%
Fair value estimateDCF: ten years of free cash flow per share, discounted
$31.9011% upside

Assumes 3.0% growth for 5 years (revenue grew -2.4% a year FY23–FY26; floored at 3%), fading to 3%; 9.5% discount rate, 3% terminal growth. FCF base $2.01 a share (trailing 12 months to Jul 31, 2026), from the 10-Q filed Sep 2, 2026. Net debt $2.1B, not deducted.

FCF valuePrice at a 4% yield on trailing free cash flow ($0.7B)
$37.52price −23%

Setup & signals

No setup armed

All setups

No setup armed, so there’s no trigger or stop to track yet. Reversal signal rules only run on companies that pass our quality screen.

Momentum & 52-week range

RSI 57 · 5 days −2.4%
$28.71nowMV
52-wk low $22.80high $30.88
Off 52-wk high−7.0%
5 days−2.4%
vs 50-day avg+5.7%
vs 200-day avg+6.2%
RSI (14)57
Market cap$13B

The business

FCF $0.7B · Sales −1%
  • Free cash flow, 12 months$0.7B
  • Free-cash-flow yield5.2%
  • Free-cash-flow margin18%
  • Gross margin61%
  • Operating margin28%
  • Return on invested capital18%
  • Return on equity18%
  • Sales growth (latest quarter vs year-ago quarter)−1%
  • Net debt / EBITDA1.8×

Information only, not investment advice. Fair value estimates and talking points are rule-based model output from public data and can be wrong; stop levels are reference points, not orders. How every number is computed.

BF-B is outside our quality screen

One text when a published rule fires on one of the 333 quality companies we track: the ticker, the price, the stop and a link to the numbers. Nothing else.

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